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Peterborough United FC

Having extended our partnership with Peterborough United FC, the Mick George Group are now the Club’s longest serving shirt sponsor, taking the collaboration to nine-years.

POSH Sponsorship

Having extended our partnership with Peterborough United FC, the Mick George Group are now the Club’s longest serving shirt sponsor, taking the collaboration to nine-years.

The agreement initially commenced ahead of the 2014/15 campaign and has ever since, seen the Mick George Group become a valued partner of the Club in varying capacities beyond the main contractual promise.

The agreement see’s the Mick George Group logo printed on all home and away replica shirts as well as those worn in competitive action by the club at all levels; this includes the first team and all youth academy teams.

Since their first involvement, the Company has shown tremendous support and backing for the Club with a number of significant projects, events, fan engagement initiatives and Academy Training facility sponsorship – most of which are continuing despite the current challenging circumstances.

During the partnership to date, the club has experienced a number of memorable moments which will go down in POSH folklore.

Most notably, standout occasions include the various FA Cup ties whereby POSH went toe-to-toe with some of English football’s goliaths; travelling too Villa Park and Stamford Bridge, to take on Aston Villa and Chelsea respectfully, as well as other fixtures against West Bromich Albion and Leicester City.

Through continuous offerings of hospitality, discounts, giveaways, competitions and fun entertainment, not least Mick the Skip mascot and the Half-Time Skip Challenge, The Mick George Group have played a pivotal role in embracing the wider ‘fan activation programmes’ that the club participates in.

Alex Harris

POSH Commercial Manager

It has been a pleasure dealing everyone at the Mick George Group throughout the partnership. The company have been pro-active with their investment and have assisted the club with a range of different projects. Whether that be through the sponsorship of the training facility at Nene Park or through the signage and facilities at the stadium, the Mick George group have been first class. When you engage with a business about involvement at a football club, part of the relationship is based on passion for the partnership and they are hugely passionate about the football club and the community it supports.

Jon Stump

CEO Mick George Group

We have built a genuine and valued affinity with both the club and supporters since we became the front of shirt sponsor in 2014 and consider that we are seen as much a partner and fellow fan as opposed to just a corporate sponsor. The Club is a critical hub for the community, representing the togetherness that exists in the City. That ethos is something that aligns with our business philosophies and has been a key factor in our decision to renew despite economic uncertainty. We share their vision of building a great football club that remains a part of the community at all times and want to do what we can to help the club fulfil its full potential.

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