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12.05.2016 - Book Jam gets Mick George Ltd backing

Now in its fifth year, the annual literacy event packed with fun activities for Children is back this weekend. St. Ives Book Jam will be held on Saturday 14th May, at the Corn Exchange from 9.30am – 16.30pm.

If you know a child that is a budding author or a talented artist, or just enjoys reading and having fun, then this is the event for you. With a host of workshops and special presenters, the day is set to be a hit with the families.

As with last year, local business Mick George Ltd is the sponsor for the event. The company has donated £3,000 to help fund the various elements to holding the event, aiming to make the occasion a memorable one for all involved.

Ros Pascoe, St. Ives Bookjam Committee said: "St. Ives Book Jam has become a very popular event with roughly 400 places being taken up annually. It inspires literacy and imagination in children. The Book Jam could not take place without the generosity of Mick George Ltd to enable us to keep the event free for all children. We are very grateful."

In the lead up to the day, to celebrate the 100th anniversary of the birth of an iconic children’s author Roald Dahl, a special competition has been running for children to create a new adventure for their favourite Roald Dahl character. The winners will be presented at the Book Jam event, with each receiving book tokens up to the value of £40.

Jon Stump, Finance Director at Mick George Ltd commented: ‘’This is a great initiative that we are pleased to be involved in. It provides the children with an educational opportunity in a fun environment.’’

Stump continued: ‘’Our support for the event is an extension to the on-going work we are doing with local schools to promote road safety and recycling with the Recycle.Bots campaign.’’


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